Registered Trademarks for the Amazon Brand Registry
Amazon Brand Registry is an effort to work with registered trademark owners to protect the customer experience on Amazon’s site.
Specimens Showing Use of Service Marks
The Trademark Office issued examination guidelines this week regarding service mark specimens.
Reviving an Abandoned Trademark Application
A trademark application will be abandoned by the Trademark Office if a deadline passes without you taking certain action. This can happen, for instance, if the Trademark Office has issued you an Office Action that requires a response, and the…
Ascribing a Date of First Use to a Trademark
All trademark registrations filed under Sections 1(a) or 1(b) of the Lanham Act carry a date of first use. In those registrations that are filed as intent-to-use applications, the date that the mark is first used is typically very easy…
Insurance Extension Requests in Section 1(b) Trademark Applications
When an Section 1(b) intent-to-use trademark application receives a Notice of Allowance, the applicant has six months to file an acceptable statement of use to prove that the applied-for mark is being used in commerce. Applicants that fail to file…
Should I use LegalZoom for my Trademark Application?
Trademark applications mature into trademark registrations and can be very important and valuable assets for a business. Anyone can file a trademark application, and most people can successfully “register” a trademark. However, the value of a DIY trademark is dubious,…
Differences between the Principal Register and the Supplemental Register
When trademark attorneys talk about registering trademarks (not “trademarking”), they generally mean registering a trademark on the Principal Register. We all aspire to have an application show up here, but sadly, we aren’t always so successful. There is another, seedy,…
Foreign Language Trademarks and Non-English Trademark Applications
Trademark registration applications for non-English words present special challenges. Trademark examination at the USPTO normally considers whether there are similar marks already registered that would prevent the applied-for mark from being registered. Typically, the USPTO considers the look, sound, and…
Trademark Opposition
A trademark opposition can be part of the registration application process. Typically, a successful application proceeds through the Trademark Office in a predictable manner: the application is filed, the applicant and examiner communicate and work on the application, and the…