Bad Press Revamped: Facebook as a Client Alternative
Social networking helped you connect with your high school friends, then helped you find colleagues and business contacts across the country. Now it is being used by companies to ward off marauding trademark holders protecting their brand and then some, as shown in this post over at MyShingle. Bad press on social networking sites gives small clients a powerful alternative to a lawyer’s actions; remember the United Breaks Guitars song? United Breaks Guitars on YouTube